Would a marketing agency look for marketing services? 

Most agencies use their own services to promote themselves and that’s the best way to show how good their service is. We do so as well. However like non-marketing companies our clients built marketing strategies that involved different tactics and channels. 

Outbound Lead Generation might not sound like the most sophisticated marketing strategy to a creative branding, media or digital marketing agency director yet for the best Business Development Managers that remains the most reliable technique to quickly reach out to their target markets and generate a solid pipeline of new business opportunities.